At Rueger Riley inc, your privacy is important to us. A few of our basic principles when it comes to your privacy:

• We only ask you to provide the personal information that will help improve the operation of our services or that are necessary to use our services.
• We retain personal information only if we have an operational reason to keep it.
• We do not share your personal information beyond this operational use, detailed below.  
• We are fully transparent in how we gather, store, use and share personal information.

Before submitting information to the sites, please review our Privacy Policy in detail below. By accessing our sites, you accept the practices described in this Privacy Policy.

WHAT THIS POLICY COVERS:

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from the Site.

This Privacy Policy is designed to help you understand how Brian’s Outlet LLC (“we” or “us”) and its brands, including Bass Fishing Tackle Supply, Airsoft Combat Supply, Home Furniture Supply, Fly By Toys and Comfy Outdoor Living (collectively, the “Site”) collects and processes the information that you share when you use these sites.

PERSONAL INFORMATION WE COLLECT

When you register with any of our sites, you are asked to submit personal information, including name and email. You may contact us via email to change or update this information.

When you visit the Site, we automatically collect certain information about your device. This information may include information about your web browser, IP address, time zone, and cookies installed on your device (see below for more information on cookies). As you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this as “Device Information.”

We collect Device Information using the following technologies:

Like many other companies, we use “Cookies” to gather information. “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. Cookies help us improve your access to our site and identify repeat visitors to our site. For instance, when we use a cookie to identify you, you would not have to log in a password more than once, thereby saving time while on our site. Cookies also enable us to track and target the interests of our users to enhance the experience on our site. We use two types of cookies: A “session cookie” stores temporary information, which is erased upon the closure of the web browser. A “persistent cookie” remains stored on your computer until you delete it. This enables the Site to recognize you upon your return.

“Log files” track actions occurring on the Site. This collects data which may include your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.

“Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site, and from where you accessed it. This helps us to personalize user experience of the Service and improve our Site service through traffic information and trends. This information may include the browser and IP address in use. In addition, web beacons may be used together with cookies, which results in an online link to other Personal Information previously shared with us. These often track user engagement and service use via social media, email and other third-party services.

We use Google Analytics and some other third-party advertising management partners that display tailored consumer-interest content and advertising on our behalf. Therefore, information collected on activities on the Site may be used to tailor relevant advertising and content to customers on the Site or elsewhere on the Internet. This information is also used to measure the effectiveness of our marketing. To learn more about Google Analytics, please visit: www.google.com/policies/privacy/partners.

We use GetResponse and Optin Monster as data processors to analyze and use inputted information for marketing and targeted advertising purposes. You may read more about these policies here:

• GetResponse: https://www.getresponse.com/legal/privacy.html
• OptinMonster: https://optinmonster.com/privacy/

Our site uses social media buttons and widgets, such as the Facebook “Like” button. These features might collect and display your Personal Information and some device information, like your IP address and the page you are visiting. These features may also set a cookie to enable its intended function. These features are hosted by a third party, and you may learn more through the privacy policies of the respective third parties.

When you make a purchase or attempt to make a purchase through our sites, we collect certain additional information from you pertaining to these orders. This includes your name, billing address, shipping address, payment information (including credit card numbers, email address, and phone number).  We refer to this information as “Order Information.”

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.

HOW DO WE USE YOUR PERSONAL INFORMATION?

We employ other companies and individuals to perform functions on our behalf. These functions include various actions, such as fulfilling orders and delivering packages; sending email and postage mail; delivering advertisements and results on search engines and other websites; and processing credit card payments in order to fulfill your orders. While we do use third-party services, these providers only have as much access to your personal information as they need to perform these functions. They may not use it for any other unrelated purpose.

We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations).  Additionally, we use this Order Information to:

• Communicate with you with order information
• Send promotional, educational or marketing materials
• Administer our loyalty program
• Produce content
• Fulfill orders
• Process payments
• Provide you with information or advertising relating to our services (when this function is in line with the preferences you have shared with us)
• Screen for potential risk and fraud (in particular, device information like your IP address)
• To improve and optimize our Site (for example, we generate analytics information about how our customers browse and interact with the Site. This helps us to assess the success of our marketing campaigns, which in turn helps us to improve user experience).

Our Site also uses third-party advertising management partners. These partners help us provide content that is tailored to customers’ interests and service use. On our behalf, these partners also help serve advertising tailored to these interests. This is called remarketing or retargeting.

THIRD PARTY LINKS

Through our blog and other content, we provide third-party links. We are not responsible for any information used or gathered after a user has left our site using these links. Instead, they abide by their own privacy policies, terms and conditions.

SHARING YOUR PERSONAL INFORMATION

We share your Personal Information with third parties to help us use your Personal Information, as described above.  For example, we use WooCommerce to power our online store–you can read more about how WooCommerce uses your Personal Information here:  https://docs.woocommerce.com/document/marketplace-privacy/. 

We also use Google Analytics to help us understand how our customers use the Site–you can read more about how Google uses your Personal Information here:  https://www.google.com/intl/en/policies/privacy/ .  You can also opt-out of Google Analytics here:  https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

BEHAVIOURAL ADVERTISING

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you.  For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You may opt out of receiving some third-party interest-based advertisements. For more information, or to do so, please see the instructions at www.aboutads.info/choices or www.networkadvertising.org/choices (If you delete cookies on your computer, you will have to opt-out again afterward)

You can also opt out of targeted advertising with these sites:

• FACEBOOK – https://www.facebook.com/settings/?tab=ads
• GOOGLE – https://www.google.com/settings/ads/anonymous
• BING – https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at:  http://optout.aboutads.info/.

Please note: Opting out here does not mean that you won’t see advertisements from us or our partners. Instead, opting out means that most of the advertisements served will not be based on your interests, as exemplified by your device information. In addition, our Site may still collect information for the purposes of analytics, fraud protection and non-interest-based functions.

DO NOT TRACK

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

DATA RETENTION

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

The Site is not intended for individuals under the age of 13 years old. We do not knowingly collect any Personal Information from children under 13 without prior verifiable parental consent. If you believe a child under 13 has provided us with Personal Information, please contact us via email. If we learn that a child under the age of 13 has provided information online without parental consent, we employ all reasonable measures to delete the information as soon as possible. This information will not be used for any purpose, except where necessary to protect the safety of the child as required by law.

ACQUISITION OF BRIAN’S OUTLET LLC OR AFFILIATED SITES

In the case that part or all of Brian’s Outlet LLC is bought, sold or transferred (or in the process of the like), customer information will likely be included among transferred business assets, or shared for the purpose of evaluating those assets.

PUBLIC CONTENT (BLOGS & REVIEWS)

The Site also offers public blogs and customer reviews. Any information you provide in those public areas may be read, collected and used by others who access them.

MODIFYING YOUR PERSONAL INFORMATION OR SUBSCRIPTION

If you would like to modify or delete your Personal Information, or change your subscription preferences, please contact us via email or our contact form.

CHANGES

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

CONTACT US

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at bridgeth@briansoutlet.com or by mail using the details provided below:

  18331 Pines Blvd, #304, Pembroke Pines, FL, 33029, United States